Denim denim denim something that we are secretly addicted to. Jackets or jeans it just doesn’t matter! If we stop and think about it for a second, we actually can’t think of denims items that we don’t categorize as awesome.

Patches look hard to combine but that’s not entirely true. You can wear your patches on two different ways. With a laid back and clean outfit were the patches are no distraction or the complete opposite. By making the patches the essential part of your outfit. Do it big and add colour! The more the better. Now the patches are shaping a self-portrait of your outgoing personality. Then again this style is not for everybody. If you can handle that style then handle it with a lot of confidence. It will be a guaranteed eye catcher! Our own personal style fits more with laid back and clean style (less is more).

One of our favourite jeans is the Levi’s CT Dirty Dawn. The tapered fit and the perfect light tone wash and some destroyed details that finish the look. We received some patches from Men At Work and they give the pants an extra dimension to the Levi’s CT.

With the Levi’s CT we deliberately placed the patches a little bit higher with the exception of the left leg. So the patches will subtle add as nice details to the already great jeans.

At this moment START BLUE has begun. Everything that has to do with denim you can participate through all the national activations in many different Men At Work stores. From expo’s, discounts, workshops and there are even prices to win!

Now you have no excuse not to visit one of these stores!

START BLUE activaties: Exposition Peter van Rhoon – Colombia Date: 25th of April till the 8th of May Store: Den Bosch Learn more about denim heritage with the exposition from Peter van Rhoon, owner of CODE magazine, who shot the images himself

Exposition Peter van Rhoon – Marokko Date: 25th of April till the 8th May Store: Tilburg Learn more about the denim heritage with exposition from Peter van Rhoon, owner of CODE magazine, who shot the images himself

Exposition Nudie Jeans Date: 25th of April till the 8th of May Store: Den Haag Learn more about development of the Nudie Jeans.

From new to repair. Rip & Repair Date: 30th of April & 7th of May Store: In more than 10 stores of Men At Work, check our website for the exact information
 

Patches Date: 30th of April & 7th of May Store: In more than 10 stores of Men At Work, check our website for the exact information Patch up! Buy 2 jeans and receive 2 patches for free

Workshop of Wouter Munnichs Date: 28th of April & 3rd of May Store: Den Haag & Groningen All you need to know about denim during the workshops of Wouter Munnichs

Spijkerbrij Date: 30th of April & 7th of May Store: Rotterdam Korte Lijnbaan Turn your old jeans into a denim bowtie with the ladies of Spijkerbrij

G-Star Photowall Date: 30th of April Store: Amsterdam Magna Plaza Make a Instagram selfie with the G-Star Elwood, receive a tote bag and have a chance to win a brand new Elwood.